Hailey Rhode Bieber is an American model, entrepreneur, and social media influencer, co-founder of Rhode Skincare, who blends creativity, fashion, and business acumen to inspire millions worldwide. Let’s explore Hailey Rhode Bieber Wiki, Bio, Age, Height, Ethnicity, Married, Husband, Kids, Net Worth.
Quick Bio of Hailey Rhode Bieber
Full Name: Hailey Rhode Bieber
Nickname: Hailey
Place of Birth: Tucson, Arizona, USA
Date of Birth: November 22, 1996
Age: 29 (as of 2025)
Nationality: American
Profession: Model, Entrepreneur, Media Personality
Parents: Stephen Baldwin and Kennya Deodato Baldwin
Siblings: Alaia Baldwin (half-sister)
Height: 5 feet 7 inches
Weight: Approx. 54 kg
Hair Color: Blonde
Eye Color: Blue
Relationship Status: Married to Justin Bieber
Instagram: @haileybieber (~53 million followers, verified)
TikTok: @haileybieber (unverified follower count)
YouTube: N/A
Net Worth: Approx. $250 million (as of 2025, verified through modeling, brand deals, and Rhode acquisition)
Early Life
Hailey was born in Tucson, Arizona, and raised in a family with strong entertainment roots. Her father, Stephen Baldwin, is an actor, and her mother, Kennya, is a graphic designer. She grew up surrounded by creativity and performance, which shaped her aesthetic and professional ambitions.
Parents, Siblings & Family Members
Hailey’s father Stephen Baldwin is part of the famous Baldwin acting family. Her mother Kennya Deodato Baldwin is Brazilian-American and a graphic designer. She has a half-sister, Alaia Baldwin. Her maternal grandfather, Eumir Deodato, is a renowned Brazilian musician. The family’s creative background influenced Hailey’s style, confidence, and entrepreneurial instincts.
Education
Hailey attended high school in Los Angeles suburbs and trained in ballet and performance arts during her teenage years. She balanced academics with dance and modeling aspirations before committing fully to a professional modeling career.
Career & Achievements
Hailey began modeling professionally around 2014, signing with major agencies. She appeared in campaigns for top fashion brands and walked international runways. Her editorial work includes Vogue, Elle, and Harper’s Bazaar. She became known for her natural beauty, elegance, and trendsetting style. Hailey has also appeared in numerous magazine covers and fashion campaigns worldwide.
Entrepreneurship
In June 2022, Hailey launched Rhode Skincare, a minimalist beauty brand aimed at modern skincare needs. Rhode achieved rapid success, generating $212 million in net sales by 2025. In May 2025, Rhode was acquired by e.l.f. Beauty for approximately $1 billion, with Hailey retaining her role as Chief Creative Officer. The brand’s viral products and social-media presence solidified her status as both a model and a serious entrepreneur.
Social Media Presence
Hailey leverages social media to promote Rhode, fashion campaigns, wellness, and lifestyle content:
Instagram: @haileybieber (~53 million followers, verified)
TikTok: @haileybieber (unverified, multiple sources report millions)
YouTube: N/A
Her influence shapes global fashion trends and consumer behavior, with strong engagement on Instagram.
Personal Life
Hailey married Justin Bieber in 2018. She balances public life with professional growth and personal wellness. She is known for her fashion-forward style, advocacy for clean beauty, and influence on social media trends.
Net Worth & Financial Highlights
Hailey’s estimated net worth is approximately $250 million, earned through modeling, endorsements, and the Rhode Skincare acquisition. The Rhode-e.l.f. deal included cash, shares, and performance-based earn-outs, marking one of the largest celebrity-founded brand acquisitions in recent years.
Trivia & Lesser-Known Facts
Hailey has Brazilian ancestry through her maternal grandfather.
She is passionate about wellness, fitness, and clean beauty.
Rhode Skincare is named after her middle name, Rhode.
She combines modeling and entrepreneurship to set a standard for celebrity-led business ventures.
Also Read
Also read: Camila Morrone — From Modeling to Hollywood Stardom
Also read: Devon Lee Carlson — Rising Star of Fashion and Entrepreneurship